What Is A Content Management System (CMS)?
If you have no experience of building, developing, or running websites then the term ‘content management system (CMS)’ is one that will seem alien. However, the chances are you will have encountered one on numerous occasions – you just don’t know it.
A content management system, is, as the name suggests, a system that allows a person to manage the content of a website. A CMS is typically made up of two main elements: the content delivery application (CDA) and the content management application (CMA). CDA is the part of a website that uses and compiles the data needed to update the website, while CMA allows the administrator of the website to create, modify, and edit content without delving into the often-complicated code of a website.
Put simply, a CMS is what you should use if you are looking to create a website.
In the early days of the internet, building a website required extensive knowledge of HTML and CSS – two core technologies for developing web pages, but also two complicated tools that require significant training to use. When the content management system came along, it gave ordinary people without any understanding of computer language the chance to create their own content-driven website. Today, there are hundreds of millions of websites built on content management systems, and many of the world’s top companies and brands rely on different CMS platforms to deliver regular content to readers.
Advantages of a content management system
The advantages of using a CMS to create and run your own website are plentiful. The most obvious one being the fact that no technical knowledge is required to create content and expand pages.
Another great advantage comes from you being in complete control. As a business owner, nobody knows your company better than you do, and no one knows how your products and services should be presented and what your content should say more than you do. By using a CMS, you are in full control of how a website looks and how content is structured.
Other great benefits include:
- Easy updating of content. Readers and search engines love fresh content and a CMS makes publishing new posts quick and easy.
- Real-time changes. A CMS allows you to make immediate changes to a website to improve effectiveness and fix mistakes.
- Greater communication. Content management systems open up new ways to interact with audiences and give people a place to go for new content. Moreover, they are very social-media friendly.
- Can be used for any purpose. Whether you are setting up a blog, a forum, or a fully functional e-commerce site, a CMS provides the perfect platform.
What is the best CMS?
There are dozens of content management systems on the market; however, three stand head and shoulders above the rest: WordPress, Joomla, and Drupal. Of these, there is one outstanding candidate for the best CMS on the market, and that is WordPress.
WordPress powers over 60 million websites (that’s one in every six websites!) and there is a simple reason for this – it’s brilliant!
Thanks to its excellent documentation and easy-to-use interface, WordPress is as great for beginners as it is for experienced developers. Everything from the installation of the CMS on a web host to creating a website is made simple and straightforward. WordPress also has the largest range of themes and plugins (many of which are free) of any CMS, which can be used to develop and customise a website that is completely unique to your business. New users can easily find their way around WordPress and there is a vast, and very active, community ready and waiting to help should you ever run into trouble.
If you are thinking about setting up a website, use a content management system; and if you’re using a content management system, make it WordPress.